Business Transfer Specialists, LLC
A Professional Service To Help You Buy Or Sell A Business
Phone: (614) 559-4515
Fax: (614) 559-4562
To effectively market a business for sale, all information needed by a prospective buyer must be included in the offering presentation. The presentation must also address the following:
- What a business owns and earns.
- Recasting financial statements to reflect an economic view for the true earnings of a business.
- Recasting the value of assets to reflect fair market value.
- Intangible and goodwill values.
- Review of profit and loss statements, tax returns, and balance sheets for economic trends.
- Possible ROI (Return on Investment) calculations based on buyer investment options
Arriving at the best price and terms for your business is accomplished through the use of weighted multiple evaluation methods. Once a sale price has been established and a formal listing agreement is in place, BTS can create an impressive offering portfolio for prospective buyers to review and consider.
Business Transfer Specialists will advertise the basic listing information, about a particular business for sale, through various targeted advertising channels including;
- Internet Classified Sections
- Printed Journals / Magazines
Determining which channels to utilize will depend on the size, type, listing price and other factors related to the business. Advertising options will be discussed with, and approved by, each business owner prior to making a decision on when, where and how to list the business.
NOTE: Most business owners demand total confidentiality related to advertising details about their business to the general public. The name, location and other factors which could possibly identify the business are left out of the ad in order to protect the seller and any employees that work in the business.
The Ohio Business Brokers Association (OBBA) and several other broker networking systems, with our proven methodology, sells a significantly higher percentage of its listings than the industry average. Traditionally most qualified buyers are found through these business broker multiple listing networks.
Many business broker companies choose to NOT co-broke with other qualified business brokers. BTS WILL work with other professional, experienced and qualified brokers because we know that you can attract more buyers if all networking channels are open. A higher level of competition amongst buyers will typically lead to a higher sale price for the business.
Marketing a Business for Sale: